WPML Yoast SEO Multilingual will allow your site to rank high in searches in different languages
For your site to rank well in searches, Google needs to understand the content. In multilingual sites, Google also needs to understand what’s translated and which audience each language serves.
Google (and other search engines) need the following to understand your site’s multilingual content:
- URLs (language parameter, slugs).
- What’s a translation of what (language switcher and hreflang links).
- The site structure (breadcrumbs and internal links).
- WPML plugin handles all these so you can focus on content.
WPML Yoast SEO Multilingual adds the language to the URLs of all translated content (pages, posts, custom types, and archives). You choose how to include the language in URLs.
WPML Yoast SEO Multilingual automatically injects the hreflang links to content, so that Google and other search engines know in which language each page is and how translations connect. Besides the hreflang links, WPML links between translations using language switchers. You can include different kinds of language switchers with different designs to match the styling of your site.
SEO for multilingual sites is the same as SEO for single-language sites. Your content should be aimed at people and not attempt to manipulate the search engines.
For both visitors and search engines, your content should:
- Have clear and descriptive titles.
- Use helpful subheadings.
- Use simple and clear language.
- Address what your visitors are looking for and give them the information they need.
- Make it clear how to continue in your site towards satisfying visitors (clear calls for action)
In most multilingual sites, you first write the content in one language and then you translate it into other languages. You need to make sure that the translation will preserve your SEO efforts. WPML Yoast SEO Multilingual can do tthat.
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